Chad Irving acts as the Brand Manager for Odin Brands. At Odin Brands, his role includes national account relationship and distribution system management. Chad is the Chief Marketing Officer for Mahaska Bottling Company (MBC), a Midwest based independent beverage manufacturing & distribution company with PepsiCo (PEP) & Dr Pepper Snapple Group (DPSG) franchise appointments plus more than a century of history in formulating, manufacturing, marketing, and distributing food & beverage products. He served for 6 years as the Marketing Director for the Iowa franchise of MBC specializing in brand development and creation of marketing plans to achieve long term growth potential. In addition, he is responsible for performance management, analyzing trends and sales performance across more than 3,000 different product SKUs. Chad spent the previous 5 years as the Route Director for the Iowa franchise of MBC where he managed critical customer relationships while streamlining distribution systems. Chad spent 8 years with SuperValu Foods as food specialist and store manger out of the Urbandale, Iowa SuperValu headquarters where he helped to implement Category Management processes into the food corporations distribution system. In 1996, Chad graduated from Indian Hills College Telecom Engineering School with a degree in Applied Technology (AAS).